That offer to transfer your credit card balances sounds like a pretty good deal, doesn't it? And it is, until you take out your magnifying glass and start reading all the fine print that goes along with the offer. What a lot of people don't realize is that the lender making such an unbelievable offer wouldn't be doing so if there wasn't some way to benefit financially. These lenders actually feel safe in assuming that most people transferring balances won't pay attention to the potentially costly details that accompany the offer.